Life’s a beach, or so the cliche goes. But life has changed beyond recognition in the 21st century. With that in mind here are some European family beach holidays with a difference.

Sleep safari style in western France

Family camping trips can be an adventure or an ordeal. The beachside Atlantic Club Montalivet Resort offers activity: an extensive pool complex, surfing and other sports; plus variety and novelty, not least in the range of accommodation. As well as cabins and spacious tents, this five-star campsite (yes, there is such a thing) has quirky options such as en suite safari tents and cute airlodges — basically, your childhood fantasy, treehouse-tent combo. The nearby vineyards of the Medoc beckon thirsty parents.

Get the kids cooking in Portugal

To paraphrase the adage, don’t judge a boutique hotel by its interior design. The sleek aesthetic of Praia Verde, in a leafy, unspoilt pocket of the Algarve, might signal an adults-only vibe, but the imaginative range of activities for youngsters: market trips and cookery lessons; movie nights with popcorn; pools and beach swims; is exemplary. There’s plenty for parents, too, from birdwatching to boat trips, oyster-tasting to off-road biking. Suites feature kitchenettes in which to rustle up snacks.

A treat on Crete

Another five-star hotel adding sophistication to sustainability and a superior family package, the new Domes Zeen Chania is well endowed with options for entertaining offspring. Along with a dedicated pool, kids can caper among yurts and tepees, in the Zen retreat that hosts the kids’ club, or on the private beach below. Minimalist Bali-influenced interiors, jungle spa and restaurants maintain high standards for grown-ups.

Yoga for the young

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